A lot of webmasters normally gives a domain name a go when they see the domain is available from the registrar, this is not necessary the right way to go and it may not legally open for use. The domain may be owned by a company that own complete rights to the domain. If the webmaster still insists to register the domain, he or she might lose the domain when the trademark owner files a domain name arbitration. In some cases, they can be charged or fined with trademark/copyright infringement. This is the reason why to ensure the keywords used in the domain are not protected is important. This article will explain how webmasters can make the best judgment before register for a domain name.
First of all, webmasters have to confirm if the selected domain name resembles any existing trademark listed on the books. They must carry out this action before registering for the domain name. To verify existing trademarks, webmasters can check out the U.S. Patent and Trademark Office website at USPTO.gov. There is a database that the webmasters can browse that contains existing trademarks as well as those that are pending.
In case the chosen domain name is similar to a registered or pending trademark, webmasters then have to judge whether the domain name is still worth registering. Normally, if a website is not providing the same kinds of products or services that the other business is providing then the trademark may not be popular, the webmaster most likely will not get into legal problem in case they decide to register for the domain name. Just to ensure, webmasters can run the domain name by a trademark attorney. Normally it will not cost you much for such consultation.
Definitely, if a webmaster doesn’t want to have any problem with the domain, they can try to think of alternate domain name. With that said, they have to be more generic and creative in what they come up with. Using search engine keywords for a domain name is one such strategy. Webmasters can also try using dictionary terms. If none of these works they can try use a generic term and combine it with a keyword term that is unlikely to be taken, a very good example is their first and last name.
Nevertheless, once you have picked a suitable domain name, as a webmaster, you should consider having it trademarked, especially if the domain name is used to help branding the business. With an official trademark, a webmaster has more legal power should another company try to take them to court.
To conclude, by verifying whether a domain name is trademarked, webmasters reduced the risk of being getting trouble in legal problems in the future. You don’t want all your efforts in branding the domain name gone into the sink when people file a domain name arbitration against you.
When everything is confirmed to be on the right track, you can now proceed to register for the domain here.